Electrical products for today is one of the most popular, so opening a store electricians - it is very profitable and promising business.
It should be borne in mind that the interest of buyers often confined to innovations, annually produces the most famous brands. Before opening the shop electricians should make a thorough business plan. To such business brought good income, we must always be aware of all the features of each brand goods manufacturer must be able to navigate in all modern appliances, this applies to both old and new models. Such a task is quite complex, but it is completely solved if budding entrepreneurs to approach her properly.
Opening of shops selling electrical goods is a matter of very cost-effective in large part because such products are highly demanded by the population. Thus, the entire amount that was spent on the organization of the business can be returned as soon as possible. Nuances in this business a lot, but the main thing is the next - to offer customers high quality products at the most affordable price. It should be noted that the turnover of small items can bring a much greater profit, since such products are always sold in very large quantities, it will provide a good profit to the owner.
Store opening electriciansWhen compiled a business project to open shop electricians should observe a certain kind of sequence. The first thing you need to focus all efforts on finding suitable premises, and this problem is not the easiest. If funds permit, you can buy a suitable property, but most start-up businesses do not have this amount of money, so take a room for rent. Thus it is possible to agree that the room is leased with a subsequent purchase. This option is the most appropriate, as in the case of the failure of a large amount is not lost, and instead of spending the money to buy the premises, it is better to use them to buy quality goods. As for the location, it is best to open a shop electricians in the most visited area of the city, it is necessary that it was close to major shopping outlets. If possible, it is best to store electrical open on the first floor of a building that has a number of advantages: Not all buyers will reach the upper floors, and even on the first floor is much more convenient to unload the goods.
Next you need to make every effort to get acquainted with the proposals of suppliers of goods. Recently, a very convenient and profitable to cooperate with large online stores that offer wholesale supply of quality products at affordable prices. It should be borne in mind that enter into a contract with a manufacturer company in the first stage of business development is unlikely, as the manufacturer sees as dealership only enterprise development. When is a contract with the producers, it is imperative to check the availability of certificates, they must comply with all the guests.
The nuances of the opening of the electrical store
Before opening the shop electricians, should take into account that the competition in this area rather big, so in order to succeed, we must try to stand out among competitors. In order to achieve this, you can come up with all sorts of marketing moves: in this regard need to focus on the name of the outlet, which must be distinct, clear and memorable. Keep in mind that only a bright light and ability to remember the name of the purchasers. Once invented name should pay attention to creating a memorable slogan, need to spend an active advertising campaign, and then the name of the store will be on everyone's lips. Consideration should be given to the collection and processing of the necessary documentation.
In order to open a store, you can get the sum of 15-10 thousand dollars, which by today's standards is not a large sum. As for the mark-up on goods, it is on average 25-30%, consider paying the rent (and it may be worth about 6-7 thousand dollars a month). Now we need to pay particular attention to recruitment. We should not try to save money by hiring employees without work experience, as this is a negative impact on the quality of the store. Gaining sales consultants must give preference to those who have in the matter of experience, is well versed in the art and can always tell customers that it is better to buy. It should be noted that a good sales assistant no buyer can not leave without buying.
In order to profitably stand out among its competitors, it offers more than just selling a product, but also consultation, delivery, installation. All this will be very popular with customers that will affect the level of income. Choosing A shop for electricians, need to take into account the presence of driveways and parking convenient if there are railroad tracks, it greatly increases the possibility of delivery.
In addition to the financial side of the business organization, there are several factors that influence the profitability:
- the place where the store is located electricians;
- territory sales area;
- relationships with partners, suppliers;
- advertising policy of the company;
- level staff and focus on high performance;
- organization of the trading process, how well the exposition.
More information
Very great importance is the range - what it is, the better. However, keep in mind that the presence of large quantities of goods implies the existence of large areas, such as lease area is not always possible. It is important to offer customers products with different price categories. Making a trading hall, its design and repair also are important for success. The room must be provided with normal humidity in the room should always be neat and clean. If you plan to repair, no frills in the selection of finishing materials is not necessary.
If you can not buy goods from suppliers, you can take it on consignment - such proposals are always a lot. A very important point in the organization of the sales process - you need to create a stock of goods in stock to trade carried out smoothly. With regard to the volume of goods in stock, then it should be the average monthly trading volume of 2-3.
To attract buyers, it is possible to use a variety of advertising media - from advertising on television before distributing flyers on the street. When the shop has just started its activities, it is possible to organize regular events, which undoubtedly will attract buyers.